To consistently win, to be the best at what you do in sport, you need to have a tremendous desire to win and to believe that you are capable of winning. Both of these qualities are mental qualities, and so it's vitally important to realise that winning starts in the mind!
Being physically capable sometimes just isn't enough when the mental blocks are hindering your performance. Sports performance has as much to do with mental ability as it does physical ability.
A lot of sports performers spend a great deal of their time focusing on improving their fitness and technical ability whilst the mental element is neglected.
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